Archive for the ‘relationships’ Category

Why Social Network?

June 29, 2007

The majority of writers are introverts. It’s something that I’ve read as well as personally observed over and over. Yes, we dig down deep inside to write words and get them out to others. A few writers are extrovert in personality but the majority are not. An editor from a well-known Chicago-based company told me their entire office took the Myers-Briggs Personality Inventory Test a few years ago. This company has many different print and online publications. Of the group of editors something like two of them were extrovert and the rest were introvert.

Even someone who is basically an introvert can rise to the occasion. It’s what I do when I teach at writers conferences and in other situations. Yet selling books is about creating relationships. You have to reach outside of yourself to create those relationships. The more relationships, the more people who know about your writing and you as a person.

John Kremer at BookMarket.com included a tip about the Book Marketing Network in this week’s Book Market Tips. I’ll admit when I read it my curiosity got the best of me—so I went to it and joined. John is the creator of this social network which is a growing network of people interested in the topic of book marketing. If you get real fascinated with social networks, you can even create your own social network. It’s another free networking spot. I’ve not spent a lot of time on my particular page but I have added a few links to some of my resources. There are several hundred people on this spot–and it is growing all the time. I exchanged greetings with a few old friends and have been meeting some new ones. It’s another resource to check out and become a bit more social.

Break The Ice

May 12, 2007

Have you ever entered a new group of people and wondered, “How in the world will I begin a conversation? What’s a good question to ask?” There is an old proverb that goes something like: The man with many friends must consider himself friendly. At least you’ve got the Terry Whalin spin on this saying since I don’t recall where I picked it up.

A week or so ago, John Jantsch, author of Duct Tape Marketing, wrote on his blog about Scott Ginsberg, who is known as the name tag guy. He pointed out several free ebooks on Ginsberg’s website. I downloaded the PDF files to my desktop and promptly did not read them. Today I got around to reading them. One or two of them, I didn’t find valuable but several of them I’ve actually printed and read. I don’t agree with everything but they have some good ideas and are worth your attention in my view. Let Me Ask Ya This has some good ideas for breaking the ice and starting a fascinating conversation with a new person. It’s a good resource to help you build some relationships.

Over the last few days, I’ve been listening to a recorded message from John Kremer, author of 1001 Ways to Market Your Book. John says that one of the keys to selling your book–at any stage of the process is to continue to build and foster relationships. Each of us need all of the tools we can get in this process so if reading Scott Ginsberg’s ebook of conversation starters helps you to build relationships, then you need to use it.